Responding to a request for proposal or indeed needing to write a proactive business proposal means that you need to concentrate on your proposal content. Be prepared for it by creating a proposal template with your logo and corporate infromation ready to go. Set out the structure and the styles of the document so that you think about your solution. It's a useful way to be ready every time your need a professional looking sales document.
And what to put in the solution. Here's our quick persuasive formula:
Customer need +
Your solution +
Explicit benefits +
Clear value +
Evidence of credibility
=
Persuasion
We'll talk about some of these in more detail in our next blog entries.
In the meantime, if you need to write a proposal and want a formatted and structured proposal template then check out the Learn to Write Proposals' "Proposal Template Packs". Each pack includes different templates, guidance text and a free copy of out Getting Started Proposal Guide.
And what to put in the solution. Here's our quick persuasive formula:
Customer need +
Your solution +
Explicit benefits +
Clear value +
Evidence of credibility
=
Persuasion
We'll talk about some of these in more detail in our next blog entries.
In the meantime, if you need to write a proposal and want a formatted and structured proposal template then check out the Learn to Write Proposals' "Proposal Template Packs". Each pack includes different templates, guidance text and a free copy of out Getting Started Proposal Guide.