Friday, January 15, 2010

Content and presentation in a business proposal

When you are writing a business, either a proactive proposal or responding to an RFP (request for proposal), how important is a good looking document?

That is, aside from the content how much difference does it make if your proposal looks tidy, well laid out and professional?

The answer is very important. Though good presentation alone won't win you any work, poor presentation may very well lose you business.

A proposal you send to a client represents you and your buiness. Is the message that you want to communicate one of lack of attention to detail, cutting corners and sloppiness. That's what you are doing if you send a poor quality document, with poor formating, layout and bad (or no) graphics.

Or would you rather let the client know that you care about quality, pay attention to detai and have put some effort into their proposal?

Proposals can be high pressure to get completed in time, that's why you should prepare in advance and have a proposal template that allows you to concentrate on writing proposal content, not on layout. Configure styles and numbering so that you don't waste valuable proposal time configuring or fixing your document.

If your Word skils aren't great or you are in a hurry, then why not use a template pack from Learn to Write Proposals? We have a variety to choose from all with letter proposal template, formal proposal template, cover letter templates with all styles pre-configured. Plus we include guidance text and a free copy of our Getting Started Proposal Guide.

This is what Patricia C said about our proposal template packs:

"When I said that I liked the templates pack, this includes the absolutely BRILLIANT e-guide to writing a proposal. This gets straight to the nitty-gritty in a way which means I think I just might make the deadline!"

Get one here now.